The Best Products to Nail Your Devil Makeup Look in 2025
Halloween might be the most iconic time to channel your inner devil, but let’s be real—Devil Makeup is no longer just for spooky season. With the rise of bold self-expression, cosplay culture, and themed nights out (hi, Taylor Swift’s Eras Tour and Vegas bachelorette weekends, devilish glam is having a full-on revival in 2025.
Whether you’re getting ready for a haunted rooftop party in Brooklyn, a dark glam TikTok shoot, or just love a high-drama makeup moment, we’ve rounded up the best U.S.-based products and tips to help you nail your Devil Makeup look this year. From fiery red pigments to smudge-proof liners and sustainable sparkle, this guide blends style, function, and all the attitude Gen Z and millennials live for.
Let’s get wicked.
Red Hot Base: Start with a Bold, Flawless Canvas
First things first—Devil Makeup starts with skin that says “I came to play.”
For full-face red or deep crimson coverage, skip the cheap Halloween paint and go for pro-quality pigment. Try Mehron Paradise Makeup AQ in Red—it’s water-activated, cruelty-free, and has been used by Broadway and drag artists alike. Want something with skincare benefits? Opt for Danessa Myricks ColorFix in Primary Red—it’s long-wear, vegan, and ultra-smooth for buildable intensity.
If you’re not ready for a full red face, blend a warm-toned contour and highlighter for a sun-scorched look. Use Fenty Beauty’s Cheeks Out Freestyle Cream Bronzer in Teddy and pair it with Rare Beauty’s Liquid Luminizer in Flaunt for an infernal glow that stays all night.
Pro Tip: Set your base with NYX High Definition Finishing Powder so your look doesn’t melt under club lights or October humidity (looking at you, Miami Halloween).
Eyes That Haunt: Smoke, Sparkle, and Winged Drama
When it comes to Devil Makeup, your eyes need to be the main character.
Start with Urban Decay’s Naked Heat Palette—the warm-toned reds, burnt oranges, and deep browns are perfect for a smoky devil eye. Want next-level drama? Add Half Magic’s Glitterpill Eye Paint in Screwed Up for that sinful shimmer. (Bonus: it’s clean, cruelty-free, and created by the lead makeup artist behind HBO’s “Euphoria.”)
For liner, the wing should be sharp enough to cut through the void. Try KVD Beauty’s Tattoo Liner in Trooper Black—a cult classic that’s 100% vegan and made for precise control. Feeling extra? Double-wing it with red using Suva Beauty Hydra FX in Cherry Bomb.
Pro Tip: Don’t forget your lower lash line! Smudge it out with ColourPop’s Gel Liner in Venus for that demonic energy.
Brows, Horns & the Extras: Add Character Details
This is where Devil Makeup goes from cute to chaotic—in the best way.
For brows, you can either go ultra-snatch with Anastasia Beverly Hills Brow Freeze for that laminated, devilish lift, or bleach-effect brows using Makeup Revolution’s Brow Lightener (no bleach, just vibes). Want to get creative? Draw flame shapes above your brow bone or extend red contour into a mask-like shape.
And yes—you can wear horns without looking like a Party City reject. Try Etsy or Spirit Halloween for handmade, lightweight horns that can be glued on with Pros-Aide Adhesive. Just remember to patch test if you have sensitive skin!
For body art, use Lime Crime’s Freckle Pen in Red Rose to draw tiny pitchforks or devil symbols along your collarbone or shoulders.
Lips That Sin: Gloss, Matte, and Bloody Good Shades
A devil look is never complete without a killer lip.
For a matte finish that won’t budge even through spicy margaritas, go with Pat McGrath Labs MatteTrance Lipstick in Elson 2—a true red that flatters every skin tone. Prefer a glossy moment? Layer Tower 28 ShineOn Lip Jelly in Spicy over a red liner for a juicy, siren-like pout.
Feeling vampy? Deepen your red with MAC’s Retro Matte Liquid Lipcolor in Carnivorous, a shade so rich and dark it screams “fallen angel with Wi-Fi.”
Pro Tip: Overline the cupid’s bow into devilish points for a subtle nod to horns.
Sin Sustainably: Eco-Friendly Devil Makeup Staples
Looking good shouldn’t cost the planet. And thankfully, 2025 is seeing a wave of eco-conscious glam that fits right into your devilish plans.
Opt for Axiology’s Balmie Multi-Sticks for red cream pigments—plastic-free, vegan, and packaged like crayons for easy travel. Their “Out of Office” shade is the fiery red your look needs.
Set your face with Ilia’s Blue Light Filter Setting Spray, made with organic ingredients and a recyclable bottle. And to remove all that bold glam after a long night, use The Original MakeUp Eraser Cloth—a reusable wipe that takes off everything with just water.
Pro Tip: For events like Outside Lands, EDC Vegas, or DragCon, travel-size, multi-use products (like Balmies or ColorFix) are lifesavers.
Finish the Fantasy: Outfit + Vibe Check
While this blog is all about Devil Makeup, we’d be lying if we didn’t say the outfit helps complete the look.
For a ‘fit that matches the mood, think: leather mini skirts, mesh tops, harnesses, red boots, or oversized blazers worn with nothing underneath. U.S. brands like Nasty Gal , Dolls Kill, and Thrift+ (for sustainable pieces) are serving up the heat.
Don’t forget your accessories—red-tinted sunglasses, a crystal choker, or claw-like nails using Olive & June’s Press-On Mani in Crimson Queen.
And remember: the real devilish energy comes from within. Wear what makes you feel powerful, untamed, and unapologetically you.
In 2025, Devil Makeup is more than a costume—it’s a form of fearless self-expression. Whether you’re rocking it at a festival, on stage, or for the gram, the right products and attitude will take your look from basic to infernal.
And remember, it’s not just about the red lips or killer contour—it’s about owning your boldest, most unapologetic self.
For more fire fashion and beauty inspiration that’s always ahead of the trend, keep checking in with StreakBlogs—your go-to source for style that slays.